10×6 Sales & Marketing : 10 Omnicanal Strategies
Embrace the blur. Elevators have their place on farms.
After Retail, many sectors are affected in turn by the wave of the omnicanal. If the complementarity of the different channels (stores, online, hybrid…) appears indisputable, many players are still stuck in their reflections centered on their channel of origin and their organizations, measures, systems and incentives still reflect this.
Meeting the consumer where they are AND being really good at it is neither easy nor cheap. It’s not about “everything”. It’s about being relevant and outstanding where it really counts. This 10×6 will showcase 10 innovative omnichannel strategies to meet the new needs of today’s customers.
18:30 WELCOME COCKTAIL
19:00 WELCOME SPEECH
19:10 10 INTERVENTIONS
20:30 WALKING & NETWORKING COCKTAIL
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